LV Dior Gucci Giorgio Arman And Other Luxury Show Inventory

Travel of time and space

Train No. 9 enters Shanghai

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154 years ago, Louis Vuitton, a French carpenter's family, opened its first leather store in Paris. Its main product is a flat cover luggage.

The box made of Trianongrey canvas soon became the first choice for the aristocracy in Paris.

154 years later, LV train headed for Shanghai to host the autumn and winter show.

In July 19th, LouisVuitton 12 autumn winter series held a fashion show in Huangpu, Shanghai.

Fan Bingbing, Gong Li, Sun Li and so on.

Restoring salon's original appearance

Gao Ding's first show in Shanghai

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In April 14, 2012, the Christian Dior 2012 spring and summer advanced custom series opened in Shanghai's Roosevelt residence. This is the first time Dior has brought advanced customization to China, the highest specification ever held in China.

Xiu.

That evening, the show restored the original appearance of Montaigne 30, a senior custom salon, so that all the guests seemed to be in the Dior custom workshop.

That night, Zhang Ziyi, Ni Ni, Michele Lee, Guo Jingjing and many other famous actress came to the scene to help.

In addition, the 40 international supermodels, including Liu Wen, Qin Shupei, He Sui, Xi Mengyao, Pei Bei and so on, are co interpreting.

Double G queen personally help

The first show lights up the Oriental Pearl.

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In April 22nd, Gucci hosted the fashion show in Shanghai Oriental Pearl.

The 2012-13 autumn winter men's and women's fashion show is the first overseas appearance after Milan's first release, which attracted more than five hundred guests and celebrities from all walks of life.

The Gucci2012-13 autumn and winter shows include more famous models including Feifei Sun, Qin Shupei Xi Mengyao, Chen Bige, Zhao Lei, Phillip Huang and Danny Li.

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Only tonight. Beijing Giorgio Arman is a mystery show.

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On the evening of May 31st, "Giorgio Arman is the only event in Beijing tonight" held in Beijing 798. Many celebrities such as Fan Bingbing, Michelle Yeoh, Hsu Chi and Lunmei Kwai came to join us. Mr. Armani also brought us five series -- Giorgio Armani 12 autumn and winter (men and women), Emporio Armani 12 autumn and winter (male and female), Giorgio Armani Priv 12 12 advanced customization, and more mysterious senior custom tailored series for China.

Xiao fat took office 10th anniversary Lanvin, Beijing book seller party.

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In April 26th, Lanvin moved the 10th Anniversary Fashion Show to Beijing. At the same time, Elbaz also signed a new book, ALBER ELBER LANVIN, to attract many famous brands.

Besides the big show

Albert Elbaz (Alber Elbaz) personally help, naturally less star celebrities on the red carpet show posture, Ni Ni, Dongyu Zhou two "girl" for the first time at the same station, Fan Ye neutral dress high profile appearance, and Gao Yixiang, Peter Ho, Jing Bairan and other groups "high rich handsome" debut male star.

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Fashion Jean Paul Gaultier China's first show

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On the evening of May 11, 2012, the French designer of disruptive fashion design Jean Paul Gaultier visited Beijing for the first time and detonated the sleepless nights in Beijing. Simon Yam and Li Yuchun, Tian Jing, Chen Ran, Zhang Zilin and other celebrities and fashion media came to the scene to help all the stars. The stars were Jean Paul Gaultier brands.

This is a night destined to belong to Jean Paul Gaultier.

In the evening, the Andrej Pejic and ean Paul Gaultier were also featured in the media's request for a cheek kiss and a small heat wave.

Why come to China to do show?

There is no doubt that luxury goods come to China's show to prove how important the Chinese market is to them. With the global economic downturn, luxury sales are declining in overseas, especially in Europe and the United States.

Many luxury goods reported in the third quarter showed zero or negative growth in sales.

Faced with such an economic situation, China's big market becomes particularly important.

However, although China has a huge consumer market, with luxury goods entering China in large numbers, luxury goods are faced with a difficult problem: how to make themselves stand out among the many luxury brands and become recognized and familiar brands by Chinese consumers has become the most important among the major brands.

Secondly, Chinese consumers gradually become rational in the purchase of luxury goods, and their aesthetic level is also gradually improving. Therefore, brands also need to make consumers understand brands more closely and through many means of publicity.

Finally, by holding a big show in China, the brand invites big stars to go to the red carpet. This has also become the focus of media coverage. The influence of Chinese stars in China should make the popularity of the brand more famous.